BEFORE:
AFTER:
Case Study
Chem-Dry of Nashville
Project started: Feb 5, 2022 Completed: Feb 11, 2021
Project Updates:
Mar 17, 2022
Apr 8, 2022
May 1, 2022
Objectives
1. Site Redesign The website was in dire need of a complete redesign. Broken links, was not mobile friendly, outdated code... the list was long. See "Before" section.
2. SEO (Search Engine Optimization) The Business had virtually no SEO in place and was not found on the first 7 pages of Google using the clients preferred search terms. No matter the quality of a site's design, if the site's customer base cannot find them quickly and within the first page of a search, the site is useless.
3. Reviews More positive reviews. There were only 5 reviews listed on Google even though the site had been up since 2003 (19 years).
4. Mobile Ready The site was not designed to accommodate mobile/tablet devices. The modern world uses smart phones and tablets at an ever-growing rate and access to a website through these medians are ever more vital. See "Before Mobile View".
5. Maintenance Plan The client had a hard time getting updates made to their site as the previous designer was basically non-responsive to their needs. They needed a reliable "go to" Web design firm that would help him maintain his site AFTER the sale. Notice the number of updates we have made to this site since acquiring the account. See list below "Featured Work" headline above.
Solutions
1. Site Redesign The website was completely re-designed with mobile flexibility incorporated in all areas including videos, contact form, estimate form and Google maps & directions. Also, added the ability to install updates, new features, and pages quickly.
Visit the Site Here [opens in new window/tab]
2. SEO (Search Engine Optimization) Made extensive changes to the site's front and back-end over a two(2) month period. We constantly monitored search results for improvements in the rankings. Data was accumulated and analyzed and targeted areas were improved upon using various methods. To date, the site has seen vast improvements in it's raking, going from pages 8 and 11 to page one(1) in only two(2) short months. Data is still being collected, monitored, and improved upon. The search terms the client wished to have improvements on were as follows:
"carpet cleaning nashville"
As of this posting they were listing #5(after paid listings) on page one(1). Look for "ChemDry of Nashville | Carpet Cleaning in Nashville"
See Live Results Here [opens in new window/tab]
"nashville carpet cleaning chem-dry"
As of this posting they were listing #3 and #5(after paid listings) on page one(1). Look for "ChemDry of Nashville | Carpet Cleaning in Nashville"
See Live Results Here [opens in new window/tab]
"chem-dry nashville" As of this posting they were listing #3 PLUS they now have the main business listing in the right side panel on the Google search page. Look for "ChemDry of Nashville | Carpet Cleaning in Nashville"
See Live Results Here [opens in new window/tab]
3. Reviews As mentioned in the "Objectives" section above, they only had 5 reviews in 19 years of business. Chem-Dry of Nashville has gone from 5 reviews (with a 3.5 rating) on Google, to 190 Google Reviews (with a 4.9 rating) as of this posting in only a few months with very little effort on their part. How? We have partnered with a startup company called ServedWell. We are actively building their site from the ground up and developed ground breaking technology that is designed primarily to get possitive reviews for businesses. Utilizing it's MASSIVE array of tools (actively beta testing as of 5.2.2022) Chem-Dry is quickly accumulating a large number of reviews! See for yourself below:
See Live GOOGLE Reviews Here [opens in new window/tab]
If you are interested in being a beta tester as well and get more reviews for your business, simply contact us at servedwell@chattanoogainternet.net. If beta testing is still going on when you contact us, we would be happy to let you in on the ground floor of this fantasic offering. 100% FREE. No credit card needed for beta-testers, no strings attached, just 100% free to use and test. Just give us a your feedback and a few updates on your progress is all we will ever ask in return.
4. Mobile Ready While in the process of re-designing the site, it was simultaneously designed to be mobile friendly. The site was also optimized for future screen resolutions not even released as of the date of this posting. See example "After Mobile View" image.
5. Maintenance Plan Service AFTER the sale is what sets any business apart, not only Web designers. We strive to validate our clients faith in us every single day. Notice the number of updates we have made to this site since acquiring the account. Look at the list under the headline "Featured Work" above.